3
.
10
2023

Studio Tigers #12: Maciek Sznitowski - A good brand strategy, or what kind?

Author:
Studio Tigers
Timing:
2
min.
What is a good brand strategy? Does graphic consistency matter? Maciek Sznitowski talks about what defines a strategy and why it is a promise of brand value.

Tiger goes to town - in your headphones, in your car, on your bike, at home, in the park - wherever you want to listen to him!
‍

What is Studio Tigers?

🎙️Studio Tigers is the place where our specialists, clients and other industry experts come together to talk without limits about digital marketing. No scripts, no censorship - just authentic and substantive discussions about what's really going on in the marketer's world.

You can find us on YouTube, Spotify i Instagram, so you have a choice of how and in what channel you want to receive our content. Whatever your preference, you will find something for you.
‍

In the next episode of Studio Tigers, we talk to Maciek Sznitowski - Brand and Communications Strategist, who puts companies' stories into a logical whole on a daily basis.

He is guided by the motto "A consistent brand is better written in the memory of customers and gains their trust faster." His direction is: Strategy → Consistency → Effectiveness. He talks about brand marketing on his blog Brandoholik.pl and in his podcast Markotwórstwo.

‍

What do you find in this episode? 
  • What is a GOOD brand strategy?
  • Does Maciek have a strategy developed for his personal brand?
  • Why do we decide to rebrand and is it always good for our brand?
  • Why do brand strategies often end up in a drawer?



Join us at Studio Tigers and explore the behind the scenes of a marketer with us! 🎧

Tigers also talk about:

Describe your challenge to us and we will show you the way.